How to measure innovation? (online)

Measuring creative economy organizations´ innovation degree

The course presents tools and concepts to identify and manage the degree of innovation of organizations in the creative economy, but not only. It explains what innovation is, how to measure its work, how policies and investment for innovation work in Brazil, and the relationship between innovation and the creative economy. It also presents a tool to constantly measure innovation in creative economy ventures and monitor each dimension of this measurement.

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